Privacy policy
Effective date: June 1, 2026. Last updated: September 29, 2026.
LOARANA LLC (“LOARANA,” “we,” “us,” or “our”) operates loarana.com. This policy explains what personal information we collect, why we collect it, who we share it with, and what choices you have.
We keep this short and plain on purpose. If anything here is unclear, email hello@loarana.com and we will explain it.
Information we collect
Information you give us
- Name, email address, shipping and billing address, and phone number when you place an order or join our mailing list
- Payment card details, which go directly to our payment processor. We never see or store your full card number.
- Gift messages and delivery instructions
- Anything you send us by email, contact form, or live chat
- Product reviews you choose to submit
Information collected automatically
- Device and browser type, operating system, and IP address
- Pages viewed, products viewed, items added to your cart, checkout steps, links clicked, time on site, and the site you arrived from
- Cookies, pixels, and similar technologies (see below)
Information from others
- Order and fraud-screening data from our payment processor
- Delivery status from shipping carriers
- Aggregate advertising and campaign-performance data from platforms where we advertise
We do not knowingly collect information from children under 13, and our products are not marketed to children.
How we use it
- To take, process, fulfill, and deliver your order
- To send order confirmations, shipping notices, and service messages
- To send marketing email or text messages if you have opted in
- To respond when you contact us
- To detect and prevent fraud and abuse
- To understand how the site is used so we can improve it
- To measure and improve our advertising
- To meet legal, tax, customs, and food-safety recordkeeping obligations
Who we share it with
We share personal information only with service providers who need it to do their job for us, and only for that purpose:
| Who | What for |
|---|---|
| Shopify | Hosting the store and processing orders |
| Payment processors | Charging your card, fraud screening |
| Shipping carriers and our fulfillment partner | Delivering your order |
| Email and SMS platform (Shopify Messaging) | Sending messages you opted into |
| Analytics and advertising providers (listed below) | Measuring site performance and campaigns |
| Professional advisers | Accounting, legal, and insurance |
| Government authorities | Where required by law, including customs and food-safety agencies |
We do not sell your personal information for money. Some analytics and advertising technologies may qualify as “sharing” or as a “sale” under certain state privacy laws even without money changing hands. You can opt out at any time on our Your Privacy Choices page, through our cookie banner where it is shown, or with a Global Privacy Control signal from your browser.
We may also disclose information if required by law, subpoena, or court order, or to protect our rights, safety, or property. If our business is sold or merged, customer information may transfer as part of that transaction.
Third-party services on this site
These are the outside services currently connected to our store, what they do for us, and how they are set up.
- Google (Google & YouTube app). Site analytics (Google Analytics) and measurement of our Google and YouTube advertising. Google receives browsing and shopping events such as pages and products viewed, items added to the cart, checkout steps, and purchases with order value. It is sent from your browser and from our store’s servers. For purchases it may also receive customer details such as name, email, phone, and address, which Google uses to match conversions to its accounts. Our store settings classify this connection as analytics that does not depend on cookie consent and as not a sale of data.
- Meta (Facebook and Instagram). Measurement and delivery of our advertising on Facebook and Instagram through the Meta Pixel and the Meta Conversions API. Meta receives the same kinds of browsing and shopping events, from your browser and from our store’s servers. It may also receive customer details such as name, email, phone, and address, which Meta uses to match events to its accounts. This runs only when you have allowed marketing and analytics, and it stops if you opt out of the sale or sharing of your data.
- Pinterest. Measurement and delivery of our advertising on Pinterest. Pinterest receives the same kinds of events, from your browser and from our store’s servers. It may also receive customer details such as name, email, phone, and address for matching. This runs only when you have allowed marketing and analytics, and it stops if you opt out of the sale or sharing of your data.
- TikTok. Measurement and delivery of our advertising on TikTok. TikTok receives the same kinds of events, from your browser and from our store’s servers. It may also receive customer details such as name, email, phone, and address for matching. This runs only when you have allowed marketing and analytics, and it stops if you opt out of the sale or sharing of your data.
- Judge.me. Collecting and managing product reviews. If you submit a review, or if we invite you to review a purchase, Judge.me processes your name, email address, the products involved, and your review. Its site analytics runs only when you have allowed analytics.
- Shopify Inbox. Live chat. When you start a chat, your messages and any name or email address you provide are processed by Shopify so the conversation reaches us and we can reply.
Each of these companies also handles data under its own privacy policy.
Cookies and pixels
We use cookies and pixels to keep your cart working, remember preferences, measure traffic, and measure advertising where permitted. Essential cookies cannot be turned off because the site will not function without them. Where our cookie banner is shown, you control the rest through the banner. You can also use your browser settings or the Your Privacy Choices page.
Your rights
Depending on where you live, you may have the right to:
- Know what personal information we hold about you
- Access a copy of it
- Correct anything inaccurate
- Delete it, subject to records we must legally keep
- Port it to another service in a portable format
- Opt out of targeted advertising, of any activity that counts as a sale or sharing, and of profiling with legal effects
- Not be discriminated against for exercising any of these rights
Residents of California, Colorado, Connecticut, Virginia, Maryland, Texas, Oregon, Montana, Delaware, Iowa, Minnesota, Nebraska, New Hampshire, New Jersey, Tennessee, Utah, Indiana, Kentucky, and Rhode Island have some or all of these rights under state law. We extend them to every customer regardless of where you live.
To make a request: email hello@loarana.com with the subject line “Privacy Request.” We will verify your identity, usually by confirming order details, and respond within 45 days. If we need more time, we will tell you why and take no more than another 45 days.
If we say no, you may appeal by replying to our response. We will review the appeal and give you a written answer within 60 days. If we deny the appeal, we will tell you how to contact your state Attorney General.
An authorized agent may make a request on your behalf with written permission.
Marketing
- Email: unsubscribe using the link at the bottom of any marketing email
- Text messages: reply STOP to any message. Consent to marketing texts is never a condition of purchase, and we will never text you unless you separately and affirmatively opted in
- Service messages about an order you placed are not marketing and will continue
Canadian customers
We ship to Canada and handle Canadian personal information in accordance with PIPEDA. Canadian residents have the right to access and correct their information and to withdraw consent. Use the contact details below. Note that information may be stored or processed in the United States and may be subject to lawful access requests there.
Security and retention
We use industry-standard safeguards, and our payment processing is PCI-DSS compliant. No system is perfectly secure, and we cannot guarantee absolute security.
We keep order records as long as required by tax, customs, and food-safety law: generally at least seven years for financial records, and longer for FSVP and food-traceability records. Marketing consent records are kept for at least five years. Everything else is deleted when no longer needed.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date, and provide notice as required by applicable law.
Contact
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at hello@loarana.com. LOARANA LLC, Baltimore, MD 21202, United States. For the purpose of applicable data protection laws, we are the data controller of your personal information.